{"id":4401,"date":"2022-01-05T14:32:02","date_gmt":"2022-01-05T14:32:02","guid":{"rendered":"https:\/\/localization.news\/uncategorized\/seo-preklad-pro-predniho-distributora-kancelarskych-potreb-a-reseni-pro-pracoviste\/"},"modified":"2022-01-06T09:48:13","modified_gmt":"2022-01-06T09:48:13","slug":"seo-preklad-pro-eshoop","status":"publish","type":"post","link":"https:\/\/localization.news\/cs\/pripadove-studie\/seo-preklad-pro-eshoop\/","title":{"rendered":"SEO p\u0159eklad pro p\u0159edn\u00edho distributora kancel\u00e1\u0159sk\u00fdch pot\u0159eb a \u0159e\u0161en\u00ed pro pracovi\u0161t\u011b"},"content":{"rendered":"\n

Zkratka SEO se v posledn\u00ed dob\u011b stala takzvan\u00fdm „Buzz word“ v oblasti marketingu a p\u0159ekladu \u010di lokalizace. Proto bylo tak\u00e9 nutn\u00e9, aby na\u0161e p\u0159ekladatelsk\u00e1 firma zachytila trend odborn\u00fdch p\u0159eklad\u016f v oblasti \u200boptimalizace pro vyhled\u00e1va\u010de (SEO). N\u011bkolik m\u011bs\u00edc\u016f jsme studovali postupy SEO. V sou\u010dasn\u00e9 dob\u011b poskytujeme SEO p\u0159eklady<\/a> jako samostatnou p\u0159ekladatelskou slu\u017ebu. Jedn\u00e1 se o pom\u011brn\u011b slo\u017eit\u00fd proces na pomez\u00ed kreativn\u00edho p\u0159ekladu, lokalizace a pr\u00e1ce marketingov\u00e9ho specialisty. SEO p\u0159eklad nezahrnuje pouze p\u0159eklad dodan\u00fdch text\u016f p\u0159ipraven\u00fdch marketingov\u00fdmi specialisty, ale p\u0159elo\u017een\u00e1 kl\u00ed\u010dov\u00e1 slova je t\u0159eba p\u0159ekontrolovat pro c\u00edlov\u00fd jazyk a region, aby byly texty vyhledateln\u00e9 pro potenci\u00e1ln\u00ed z\u00e1kazn\u00edky.<\/p>\n\n\n\n

\"SEO
SEO p\u0159eklad<\/figcaption><\/figure>\n\n\n\n

Pr\u00e1ce na p\u0159ekladech SEO je vzhledem ke sv\u00e9 slo\u017eitosti t\u00fdmovou prac\u00ed, kter\u00e1 se skl\u00e1d\u00e1 z n\u011bkolika na sebe navazuj\u00edc\u00edch \u010dinnost\u00ed. Vy\u017eaduje to dobrou komunikaci mezi p\u0159ekladatelskou firmou, kter\u00e1 poskytuje SEO p\u0159eklady<\/a>, z\u00e1kazn\u00edkem a marketingovou agenturou, kter\u00e1 z\u00e1kazn\u00edkovi poskytuje SEO slu\u017eby.<\/p>\n\n\n\n

Pro na\u0161eho st\u00e1l\u00e9ho z\u00e1kazn\u00edka, mezin\u00e1rodn\u011b zavedenou spole\u010dnost distribuuj\u00edc\u00ed kancel\u00e1\u0159sk\u00e9 pot\u0159eby a pracovn\u00ed \u0159e\u0161en\u00ed pro firmy, jsme realizovali SEO p\u0159eklady (z angli\u010dtiny do sloven\u0161tiny) pro jejich e-shop. Hlavn\u00edm \u00fakolem bylo zajistit p\u0159eklad SEO pro 87 nov\u00fdch produkt\u016f v e-shopu<\/a>. Zku\u0161en\u00ed p\u0159ekladatel\u00e9 nejprve p\u0159elo\u017eili dodan\u00e1 kl\u00ed\u010dov\u00e1 slova a pot\u00e9 jsme zkontrolovali \u00fa\u010dinnost vyhled\u00e1v\u00e1n\u00ed ve specializovan\u00fdch n\u00e1stroj\u00edch SEO. Ty n\u00e1m tak\u00e9 poskytly nejvhodn\u011bj\u0161\u00ed alternativy p\u0159ekladu kl\u00ed\u010dov\u00fdch slov. Po schv\u00e1len\u00ed zm\u011bn klientem jsme je n\u00e1sledn\u011b zapracovali do p\u0159eklad\u016f popis\u016f produkt\u016f.<\/p>\n\n\n\n

Pr\u00e1ce na technick\u00fdch p\u0159ekladech m\u016f\u017ee b\u00fdt v dob\u011b CAT n\u00e1stroj\u016f a MT p\u0159eklada\u010d\u016f n\u011bkdy docela monot\u00f3nn\u00ed a\u017e nudn\u00e1. Projekty SEO p\u0159eklad\u016f n\u00e1m v\u0161ak umo\u017e\u0148uj\u00ed pln\u011b vyu\u017e\u00edt zku\u0161enost\u00ed na\u0161ich p\u0159ekladatel\u016f. Krom\u011b toho umo\u017e\u0148uj\u00ed kreativn\u00ed p\u0159\u00edstup na\u0161ich projektov\u00fdch mana\u017eer\u016f, kte\u0159\u00ed \u0159\u00edd\u00ed proces a \u010dasto na\u0161im klient\u016fm rad\u00ed s nastaven\u00edm procesu.<\/p>\n\n\n\n


<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Zkratka SEO se v posledn\u00ed dob\u011b stala takzvan\u00fdm „Buzz word“ v oblasti marketingu a p\u0159ekladu \u010di lokalizace. Proto bylo tak\u00e9 nutn\u00e9, aby na\u0161e p\u0159ekladatelsk\u00e1 firma zachytila trend odborn\u00fdch p\u0159eklad\u016f v oblasti \u200boptimalizace pro vyhled\u00e1va\u010de (SEO). N\u011bkolik m\u011bs\u00edc\u016f jsme studovali postupy SEO. V sou\u010dasn\u00e9 dob\u011b poskytujeme SEO p\u0159eklady jako samostatnou p\u0159ekladatelskou slu\u017ebu. Jedn\u00e1 se o pom\u011brn\u011b […]<\/p>\n","protected":false},"author":2,"featured_media":4343,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[96],"tags":[],"yoast_head":"\nSEO p\u0159eklad pro p\u0159edn\u00edho distributora kancel\u00e1\u0159sk\u00fdch pot\u0159eb a \u0159e\u0161en\u00ed pro pracovi\u0161t\u011b - Localization.NEWS<\/title>\n<meta name=\"description\" content=\"SEO p\u0159eklad pro p\u0159edn\u00edho distributora kancel\u00e1\u0159sk\u00fdch pot\u0159eb a \u0159e\u0161en\u00ed pro pracovi\u0161t\u011b P\u0159\u00edpadov\u00e9 studie\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/localization.news\/cs\/pripadove-studie\/seo-preklad-pro-eshoop\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO p\u0159eklad pro p\u0159edn\u00edho distributora kancel\u00e1\u0159sk\u00fdch pot\u0159eb a \u0159e\u0161en\u00ed pro pracovi\u0161t\u011b\" \/>\n<meta property=\"og:description\" content=\"SEO p\u0159eklad pro p\u0159edn\u00edho distributora kancel\u00e1\u0159sk\u00fdch pot\u0159eb a \u0159e\u0161en\u00ed pro pracovi\u0161t\u011b P\u0159\u00edpadov\u00e9 studie\" \/>\n<meta property=\"og:url\" content=\"https:\/\/localization.news\/cs\/pripadove-studie\/seo-preklad-pro-eshoop\/\" \/>\n<meta property=\"og:site_name\" content=\"Localization.NEWS\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/asaptranslation\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-05T14:32:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-06T09:48:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/localization.news\/wp-content\/uploads\/2022\/01\/SEO-translation.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1210\" \/>\n\t<meta property=\"og:image:height\" content=\"923\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"ASAP-translation.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"ASAP-translation.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/localization.news\/cs\/pripadove-studie\/seo-preklad-pro-eshoop\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/localization.news\/cs\/pripadove-studie\/seo-preklad-pro-eshoop\/\"},\"author\":{\"name\":\"ASAP-translation.com\",\"@id\":\"https:\/\/localization.news\/cs\/#\/schema\/person\/d42ec7fe31cfc35a7577069cd6ed31ed\"},\"headline\":\"SEO p\u0159eklad pro p\u0159edn\u00edho distributora kancel\u00e1\u0159sk\u00fdch pot\u0159eb a \u0159e\u0161en\u00ed pro pracovi\u0161t\u011b\",\"datePublished\":\"2022-01-05T14:32:02+00:00\",\"dateModified\":\"2022-01-06T09:48:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/localization.news\/cs\/pripadove-studie\/seo-preklad-pro-eshoop\/\"},\"wordCount\":410,\"publisher\":{\"@id\":\"https:\/\/localization.news\/cs\/#organization\"},\"image\":{\"@id\":\"https:\/\/localization.news\/cs\/pripadove-studie\/seo-preklad-pro-eshoop\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/localization.news\/wp-content\/uploads\/2022\/01\/SEO-translation.jpg\",\"articleSection\":[\"P\u0159\u00edpadov\u00e9 studie\"],\"inLanguage\":\"cs\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/localization.news\/cs\/pripadove-studie\/seo-preklad-pro-eshoop\/\",\"url\":\"https:\/\/localization.news\/cs\/pripadove-studie\/seo-preklad-pro-eshoop\/\",\"name\":\"SEO p\u0159eklad pro p\u0159edn\u00edho distributora kancel\u00e1\u0159sk\u00fdch pot\u0159eb a \u0159e\u0161en\u00ed pro pracovi\u0161t\u011b - 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